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Gary Franklin

Senior Director, Forecasting at Paramount

Gary Franklin is a seasoned professional with extensive experience in forecasting and revenue strategy, currently serving as Senior Director, Forecasting at Paramount since May 2017. In this role, Gary leads long-term planning and digital transformation initiatives for various Paramount brands, enhancing viewership and revenue. Prior positions include Head of Forecasting and Forecasting Manager at Paramount, where Gary was instrumental in driving commercial strategies and presenting strategic insights. Gary's earlier career includes roles at Discovery Networks International, BBC, Ofcom, and Channel 4, focusing on audience analysis and performance reporting. With a solid foundation in risk analysis from a stint at Lloyds TSB, Gary combines analytical expertise with strategic foresight to impact the media landscape positively. Educational background includes attendance at Glyn High School from 1997 to 2004.

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