Hernán Souto is a digital advertising professional with over 15 years of experience specializing in the streaming, connected TV, and social media sectors. Hernán has held key positions at companies like IMS Internet Media Services and Paramount, where they drove innovative digital strategies and fostered partnerships to enhance campaign performance and revenue growth. Currently pursuing an MBA in Tech and Digital Business at Universidad de 'San Andrés', Hernán focuses on bridging technical data with actionable business insights to empower teams and optimize client engagement.
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