Jeffrey Horton

Jeffrey Horton is the Vice President of Research at CBS Media Ventures, where they lead a high-performing team focused on translating audience insights into actionable strategies that drive business growth. With extensive experience in research roles at 21st Century Fox and Paramount, Horton has successfully overseen B2B research initiatives and guided major programs, including The Drew Barrymore Show, which achieved double-digit viewership growth under their direction. Currently pursuing a BA in Cinema and Television Arts/Electronic Media Management at California State University, Northridge, Horton continues to leverage their media expertise and competitive market intelligence to uncover opportunities for brands and content teams.