Tom Hicks is the Senior Vice President of Corporate Advanced Analytics & Measurement at Paramount, a position held since 2014. With prior experience as Vice President at Nielsen Company and a background in various roles related to customer service and business initiatives, Tom has cultivated expertise in television marketing and audience analytics. Tom holds a Bachelor of Science degree in Television/Radio from Ithaca College and is currently enhancing their knowledge through executive education programs at Harvard Business School and The Wharton School.
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