JC

James Cerna

Chief Financial Officer at Parsley360

James Cerna is an accomplished finance executive with extensive experience across various industries and roles, currently serving as Chief Financial Officer at Parsley360 since January 2025 and at Deploy360 since December 2020. Previous positions include Head of Capital Markets and CFO at Loop Media, Inc. from March 2020 to January 2025, and CEO of FogChain, Inc. from April 2017 to March 2020. Cerna also held dual roles as CEO and CFO at Sauce Labs and was previously President and CEO at Armada Oil, Inc. Additionally, Cerna founded and led Lucas Energy Inc. as CEO and Founder from January 2003 to November 2008. Other notable roles include CFO at Spinaway Technologies and CEO & Founder at NetCurrents Information Technology. Cerna holds a Bachelor's Degree in Business Administration with a focus on Finance from California State University, Chico.

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