Marta Rivera is a Director of Customer Success at pass_by, where they leverage AI-powered foot traffic data for retail insights. Currently, Marta is focused on enhancing customer experiences and outcomes. Previously, they held various roles including Head of Southern Europe at Crowdit, Business Developer at Conxemar, and Events Organiser at Jet Lag, collaborating with notable clients like BT and Spotify. Marta holds an MBA from Escuela de Negocios Caixanova and a degree in Advertising and Public Relations from Universidad Pontificia de Salamanca.
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