James Connell

James Connell joined Path Interactive in 2008 and currently serves as Group Director, Digital Media & Analytics. In his role, James is instrumental in both the strategic direction and day to day operations of the search marketing team, providing key insights into digital marketing innovations. Also, he oversees all media planning for paid search accounts.

James is a paid search management veteran, managing complex search marketing campaigns since 2003 for companies and government agencies in NYC, DC and California.