Path Projects
Evan Williams is a seasoned marketing professional with extensive experience in content creation and digital marketing. Currently serving in a marketing role at Path Projects since January 2025, Evan previously held positions including Senior Writer at The Program (November 2023 - January 2025) and Digital Marketing Manager at LaCrosse Footwear Incorporated (September 2020 - February 2023). At Huckberry, Evan progressed through various roles from Head of Content Marketing & Creative Production to Editorial Assistant, gaining expertise in overseeing creative strategies, managing teams, and producing diverse marketing content. Evan holds a Bachelor of Arts degree from Wesleyan University and a Spanish Language & Culture Certificate from Universidad Complutense de Madrid.
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Path Projects
In 2018, we founded Path Projects determined to create what we couldn’t find – a superior running short system. Functional design and innovative materials were paramount, but so were aesthetics. We wanted something that looked at home in the city but excelled on the most grueling trails. Today, Path Projects crafts a complete range of technical gear and apparel for modern endurance athletes.