Jordan Paluch

Senior Engagement Marketing Lead

Jordan Paluch is a seasoned marketing professional with extensive experience in lifecycle and engagement marketing across various industries. Currently serving as the Senior Engagement Marketing Lead at Pathstream since April 2025, Jordan previously held the position of Senior Lifecycle Marketing Manager at Getaround, following the acquisition of HyreCar. Other noteworthy roles include Senior Lifecycle Marketing Manager at Career Karma, Strategist for CRM & Email at Tinuiti, and Email Marketing Manager at Nurture Life and The Zebra. Jordan's expertise includes building onboarding and retention workflows, optimizing email marketing strategies, and enhancing customer engagement through segmentation and behavior-based triggers. Earlier career experiences include roles at Intertek Alchemy, Main Street Hub, Rev Tec Corp., and Big Burrito Restaurant Group, showcasing a comprehensive foundation in marketing, customer service, and client management. Jordan holds a Bachelor of Arts degree in Politics and Philosophy from the University of Pittsburgh.

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