Carlos Serna is a passionate marketing professional currently serving as the Marketing Manager at Pathtech Pty Ltd. With over eight years of experience in both digital and traditional marketing, they have specialized in strategy, brand activation, and campaign execution across FMCG, B2B, and B2C sectors. Carlos has demonstrated expertise in managing integrated marketing campaigns, leading cross-functional teams, and executing innovative marketing strategies. Their educational background includes a Bachelor's degree in International Marketing from Universidad de Manizales and advanced diplomas in Marketing and Management and Leadership from the Universal Institute of Technology Australia.
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