Adam Walker

Digital Advertising Strategist at Pattern

Adam Walker has a diverse work experience spanning several roles and industries. Adam began their career as a Volunteer at the Runs With Wolves Sanctuary in 2015. In 2015, they also served as the Media and Communications Officer for the Maine Outing Club, where they effectively increased the club's social media presence. From 2016 to 2018, Adam worked as a Community Assistant at Park7 Group, where they were responsible for leasing assistance, marketing, project management, customer relations, conflict resolution, and event planning. In 2018, they joined Octane Marketing as a Digital Marketing Strategist and later advanced to the role of Senior Digital Marketing Strategist, managing advertising strategies across various platforms. In this position, their responsibilities included performance optimization, spend tracking, monthly reporting, budget recommendations, and strategic planning. In 2021, Adam joined Backcountry as an SEM Analyst, overseeing the management of the company's largest marketing channels. Adam'stasks included collaborating with a marketing agency on optimizations, projects, and tests, as well as handling ad hoc requests and data analysis from platforms like Google and Bing. Most recently, in 2023, Adam joined Pattern® as a Digital Advertising Strategist. Overall, Adam has demonstrated a strong background in digital marketing, advertising strategy, brand management, and customer service.

Adam Walker completed their education at two institutions. From 2009 to 2013, they attended Ridge High School and earned their High School Diploma. Later, from 2013 to 2018, they attended the University of Maine, obtaining a Bachelor's degree in Business Administration and Management, General.

Additionally, Adam obtained two certifications. In March 2023, they completed the "From Excel to SQL" course provided by LinkedIn. During the same month and year, they also attained the "Sponsored Ads Certification" offered by Amazon.

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