Manav Shroff

Manav Shroff is a skilled Digital Advertising Strategist currently at Pattern® since April 2024, specializing in managing PPC and display campaigns across various platforms while conducting market research to develop tailored full-funnel strategies for clients. Previously, as a Marketing Analytics Intern at Lighthouse Healthcare Advisors, LLC, Manav contributed to brand awareness and enhanced ad performance analytics. Manav's experience spans multiple roles, including Peer Advisor and Communications/Analytics Trainer at the University of Rochester - Simon Business School, as well as positions such as Vice President of Events at Simon Marketing Association and Marketing Consultant at Simon Vision Consulting, where contributions significantly impacted sales strategies and growth potential in various projects. Educationally, Manav holds a Master’s degree in Marketing Analytics from the University of Rochester and additional degrees in Commerce.