Madelein Smit is a seasoned technology leader and CEO, currently driving strategic initiatives at PAY., an acquirer and processor with a significant payment throughput. With a robust background that includes interim roles and board positions across various industries, Madelein has led digital transformations and operational turnarounds, notably reducing workforce numbers and operational costs. They have successfully founded and exited multiple companies, showcasing a strong entrepreneurial spirit and deep expertise in fostering organizational growth. Madelein is also a Big Four ACA qualified accountant and a global connector, committed to enhancing customer and employee satisfaction.
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