Andrea Mayer is a seasoned data analyst currently serving as a Senior Data Analyst at PAYBACK since July 2020, where responsibilities include analytical support for partners, partner data analysis, strategy consulting, campaign optimization, and the development of scoring models. Prior to this role, Andrea worked at Ipsos Loyalty GmbH from June 2016 to June 2020 as a Research Executive, focusing on customer feedback programs and data automation. Earlier experience includes being a Junior Research Executive at infraquest GmbH & Co. KG, where project management and data analysis were key, and a Trainee at Alexander Thamm GmbH, supporting complex analytics projects. Andrea holds a Master’s degree in technology and management-oriented business administration from the Technical University of Munich and a Bachelor’s degree in business administration from Ludwig-Maximilians-Universität München.
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