Caleb Avery is an accomplished entrepreneur with extensive experience in the payment processing and financial services industry. As the Founder and CEO of Tilled since January 2019, Caleb has pioneered a PayFac-as-a-Service model, enabling software vendors and marketplaces to accept credit cards with minimal investment. In addition to founding Merchant Services Done Right and PayBright, both established in 2012, Caleb serves as a partner at UPC Capital Ventures and has held various strategic roles, including a board member position at Phood. Caleb's prior experience includes financial analysis at UPC Renewables Indonesia and leadership as the Grand Treasurer of Kappa Sigma Fraternity. Caleb holds a Bachelor of Science degree in Business Administration with a focus on Management and Operations from Furman University.
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