Tracy Blake is a seasoned marketing operations professional specializing in data-driven strategies. Currently serving as Sr. Manager of Pipeline Strategy & Operations at PayPal, they optimize lead targeting and sales-marketing alignment through data insights and CRM expertise. Previously, Tracy held positions at Splunk, Cisco, and SunPower Corporation, where they enhanced marketing effectiveness through data strategy, analytics, and team leadership. They earned a Bachelor of Arts in Organizational Communications from San Francisco State University and a Certificate in Data Analytics from General Assembly.
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