Crystal (.

Crystal is a 3x Salesforce Certified Marketing and Sales Technologist currently serving as a Senior Manager of Marketing Technology at Paysafe, where they enhance marketing integration and optimize data processes. Previously, Crystal managed marketing automation at Ergotron and contributed significantly to various marketing and sales roles at companies like 3M and Flexera Software. With expertise in Martech and analytics, Crystal focuses on streamlining processes and improving campaign outcomes to drive performance in global marketing ecosystems. They are also an active member of the Women in Leadership Program Advisory Board at Minnesota State University, Mankato.