Haris Basic

Haris Basic currently serves as the Sr Manager of Insights and Analytics at PBI-Gordon Corporation, a position held since April 2008, where responsibilities include supporting the development of long-term organizational strategies and aligning group goals with resource allocation. Previous roles at PBI-Gordon include Strategic Intelligence Manager, Manager of Market/Competitive Intelligence, and Market Research Manager, with a focus on providing strategic insights, overseeing market research and competitive intelligence activities, and performing primary and secondary market analysis. Prior to PBI-Gordon, Haris Basic worked as a Brand Manager at Sony and Olympus, developing strategic market analyses. Educationally, Haris Basic holds a Bachelor of Science in Business Administration with a focus on Marketing from Drake University, earned in 2006.