Jenny Just

Jenny Just is a visionary, powerhouse, and one of the few self-made female billionaires in the United States. From the days of cutting her teeth on the trading floor in Chicago to now running a fintech empire, she has started and/or turned around more than fifteen companies. She has also made hundreds of private investments, including in such companies as Webull, Stash, QuantumScape, and Thrasio.

Jenny co-founded PEAK6 in 1997 with $1.5M in seed capital as a proprietary options trading firm and since then has grown it into a multibillion-dollar financial services and technology giant housing the next generation of products & service brands including PEAK6 Capital Management, PEAK6 Strategic Capital, Apex Fintech Solutions, PEAK6 InsurTech, Evil Geniuses, and Zogo.

With a true knack for unearthing talent and opportunities, Jenny looks for underfunded and underappreciated sectors to transform into high-growth businesses. Her passion specifically lies in finding opportunities for women to succeed at every table — from the classroom, to the conference room, to the poker room, to the boardroom.

This passion led her to launch Poker Power in 2020 with her daughter Juliette, a woman-led company that teaches poker to all who identify as female, and by extension, teaches women strategic thinking, capital allocation, and decision-making skills. Additionally, Jenny has created programs to help women advance their careers including the Women’s Trading Experience and Women’s Technology Experience.

Jenny’s remarkable success has earned her a number of accolades, including being named to Forbes’ list of America’s Richest Self-Made Women, Forbes 50 over 50 and Worth’s Groundbreaking Women. She was also the recipient of the Women’s Poker Association’s Industry Innovation Recognition Award and received a Tony Award for her involvement in Memphis the Musical.