William J. is an experienced professional in the decentralized finance and technology sectors, currently serving as DeFi lead at peaq and Machine DeFi Lead at EoT Labs since February 2025. Previously, William held the position of Head of Ecosystem at Chainflip Labs GmbH from November 2022 to March 2025 and was a Crypto Founder at Metaverse from October 2021 to June 2023. Earlier roles included Client Director for the UK Market at LingoOwl, Business Developer at Nordix Systems, and Ricoh Campus Ambassador at Ricoh UK. Additionally, William contributed to TEDx Royal Holloway in social media and marketing, and interned at Logitech in product management and e-commerce marketing. Educational qualifications include a Master’s in Organizational Innovation and Entrepreneurship from Copenhagen Business School and an MBA from COPPEAD UFRJ, along with various studies in entrepreneurship and management.
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