Cally Choy

Cally Choy is an accomplished marketing professional with extensive experience in content marketing and public relations. Currently serving as the Content Marketing Manager for Pearson, Cally has effectively strategized and managed content production for a leading SaaS product, significantly enhancing brand visibility through the creation of over 150 pieces of SEO-aligned content. Previous roles include Senior PR & Content Marketing Specialist and Content Marketing & Social Media Specialist at Quality Compliance Systems, where Cally contributed to content marketing strategies and produced engaging content across various channels. Earlier experience as a Marketing Executive at TenIntelligence involved developing marketing plans and analyzing data for campaign segmentation. Cally Choy holds a Master's degree in Marketing from the University of Kent, alongside a Bachelor's degree in Business Administration, also from the University of Kent, and A-level qualifications in Economics, Maths, Further Maths, and Chemistry from Pangbourne College.