Katrin Beacom

Director of Business Portfolio and GTM Strategy

Katrin Beacom is a seasoned marketing and product management professional with extensive experience at Pearson spanning from 2000 to 2025. As the Director of Business Portfolio and GTM Strategy, Katrin led marketing strategies for diverse product portfolios, conducted in-depth market research, and developed go-to-market strategies and campaigns. Additional responsibilities included product testing, crafting compelling product narratives, managing competitive intelligence, and delivering impactful marketing materials. Prior roles at Pearson included Director of Product Management and Portfolio Manager/Sr. Editor. Katrin holds a Bachelor of Science in Communications from The University of Texas at Austin.

Location

Plano, United States

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