Nelee Sim

Svp, Head Of Design

Nelee Sim is an accomplished design leader with extensive experience across various industries, currently serving as SVP and Head of Design at Pearson since May 2025. Sim has been an Adjunct Professor at the School of Visual Arts since January 2014, guiding students in transforming social brands into multichannel products and campaigns. Previous roles include Design Director at Ticketmaster and Director of Product Design at Facebook Growth, as well as Executive Design Director at McKinsey Digital Labs, where strategic digital initiatives were spearheaded. Experience also encompasses significant contributions as Design Manager at Amazon Digital Products, focusing on innovative features for Echo and smart home technologies. Earlier career highlights include Associate Creative Director at Frog Design, where successful products were launched across various markets, and Senior Information Designer at Parsons Institute for Information Mapping. Sim holds a BFA in Communication Design from Parsons School of Design and a BA Honours in Graphic Design/Media Arts from Central Saint Martins.

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