Joel Daniel

Joel Daniel is an experienced optical business professional, currently serving as an Optical Business Advisor at PECAA since January 2024. With a strong background in optical sales and business consulting, Joel has previously held roles as a Business Consultant at De Rigo REM and Optical Market Manager at Sam's Club. Joel's career includes positions as a Lab Sales Consultant at Interstate Lab Group, Territory Manager at Safilo, and Account Executive at Silhouette International, focusing on customer success and sales training. Earlier experience includes managing optical departments at Grand Rapids Ophthalmology and leading a store at Pearle Vision. Joel's career foundation was built at Gordon Food Service, where responsibilities included merchandising and employee development. Joel holds a high school diploma from West Chicago Community High School and attended Grand Valley State University from 1995 to 1998.