Hetvi Sojitra is a founder at CoBuy since February 2024 and holds a business development position at Pedals Up, which began in July 2025. Prior experience includes serving as the Event Management Head at NUMAISH from January 2023 to May 2024. Hetvi is pursuing a Bachelor's degree in Computer Science from Nirma University in Ahmedabad, Gujarat, India, expected to complete in 2025.
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