As co-founder and CEO of DevelopmentArc, a boutique development firm and parent company of Pedanco, Aaron Pedersen’s passion lies in helping businesses streamline process making teams work more effectively through innovative technology solutions. A published author, expert speaker, and sought-after business consultant and trainer, Aaron works with a wide range of companies, from Fortune 500 corporations and multi-chain hospitality companies to emerging brands and seed-round startups including Toyota Motor Sports, DHAP Digital, Adobe, KitchenNetwork and FitStar.
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