Young Ko has a lengthy professional career in market research and consulting. Young began their career in 1997 as a Consulting Associate at PSI Global. In 1998, they moved to The McKenna Group as a Senior Consultant. In 2003, they joined Socratic Technologies as an Executive Vice President, where they were responsible for leading and managing sales/client service and research teams for all practice areas including Financial Services, Technology and Consumer practices. Young also provided research design and analytic oversight on Product Concept Testing & Pricing; Brand Positioning; Ad Effectiveness; Packaging; Segmentation; Satisfaction & Loyalty; and, User Experience. In 2013, Young Ko became the Managing Director & Co-Founder of Peerless Insights.
Young Ko attended Miami University from 1991 to 1996 and earned a BA in Microbiology.
February, 2013 - present