Seth Schmidt is a seasoned professional with extensive experience in digital marketing and program management at Pentair since June 2016. Currently serving as the Digital Programs Manager for the Pool division, Seth manages user experience and delivery for multi-tiered sales-based loyalty programs, achieving a 15% sales increase for pilot customers. Prior roles include leading the alignment of the Loyalty Platform with enterprise functions, overseeing enhancements, and managing the migration of loyalty programs to the Salesforce Experience Cloud. Seth has also built customer engagement initiatives and facilitated successful migrations of various platforms to enterprise-wide systems. In addition to a Bachelor's Degree in Business Administration - Marketing and a Minor in Computer Science from the University of Wisconsin-Milwaukee, prior roles include web development and graphic design internships.
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