Isabel Bertruy

Isabel Bertruy currently serves as a Consumer Insights Manager at PepsiCo, a position held since March 2020, with prior roles as Consumer Insights Associate Manager and Consumer Insights Coordinator. Isabel focuses on translating trends, data, and consumer understanding into actionable insights for food brands, overseeing the development of comprehensive research plans. Previously, Isabel worked as a Marketing Research Analyst at Avon Cosmetics SA and held various positions at Walt Disney World, Interjet, LA Venta Inn, and Casino Kash, showcasing a diverse background in customer service and event coordination. Isabel holds a Master’s degree in Marketing from UVM Campus Villahermosa and a Bachelor's degree in Tourism Administration from Universidad Veracruzana.