Larry Potts has extensive experience in sales and account management within the consumer goods sector, primarily with PepsiCo. Starting as a Route Sales Representative and advancing to roles such as District Sales Manager, Key Account Manager, and Sr. Account Manager, Potts developed strategic partnerships with key retail customers and formulated annual sales, marketing, and advertising plans to enhance market share. Currently serving as Zone Sales Director since June 2015, Potts oversees over 100 million in Midwest sales for Frito Lay and manages a team of 14 direct reports responsible for 180 sales professionals. Potts holds a Bachelor's degree in Business Administration and Management from Wayne State College, earned between 1991 and 1996.
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