Lori Perricelli

Senior Manager Industry Relations at PepsiCo

Lori Perricelli is a seasoned professional with extensive experience at PepsiCo, where since November 1999, Lori has held several key positions, currently serving as Senior Manager Industry Relations. Lori has effectively managed the Innovation Stage Gate Process for Pepsi Beverage North America and has developed sales strategies and brand development initiatives, including successful marketing campaigns for brands such as Aquafina and Propel Zero. Prior roles included Shopper Marketing Manager, where exceptional promotions were led for major retailers, and Division Media Director, focusing on media strategy for TM Brands and the Starbucks Coffee Partnership. Lori's career began at MVBMS and Initiative Media, where media strategies were crafted for prominent brands. Lori holds an Associate of Science in Accounting and a Bachelor of Applied Science in Marketing from St. John's University.

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