Michael Pretat is a marketing and brand strategy expert with over 15 years of experience in driving impactful campaigns for leading brands. Currently serving as a brand partner at PepsiCo Beverages North America's in-house content studio, they have led diverse teams in creating award-winning initiatives that have garnered billions of views and significantly increased sales. Previously, Michael held senior roles at VaynerMedia and TMP Worldwide, where they developed integrated digital strategies for Fortune 500 clients. They earned a B.B.A. in Marketing from James Madison University. In their personal time, Michael enjoys traveling, listening to music, and exploring new neighborhoods.
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