Mike Ruff is an experienced sales executive currently serving as the President of PBNA North Division at PepsiCo. From 2021 to 2024, they held the position of President of PepsiCo Beverages Canada and have also worked in various leadership roles within the company, including SVP of Strategy and Commercial Planning and Senior Director of Retail Sales. Prior to their time at PepsiCo, Mike gained valuable experience at Pepsi Bottling Group in multiple roles, including Unit Sales Manager and Regional Sales Director. They earned their degree from the University of Guelph between 1994 and 1998.
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