Samekj Jurado is a Data Analyst currently working at PepsiCo since 2024. Prior to this role, Samekj co-founded and served as a Business Analyst at Xequime from 2020 to 2024, where they developed and managed an eCommerce website while analyzing key performance indicators. Their efforts contributed to a significant increase in sales and marketing efficiency. Samekj holds a Bachelor of Science in Physics and a Bachelor's degree in Sociology from Universidad Autónoma de Nuevo León, and has completed certifications in Data Science and Data Analytics.
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