Perfetti Van Melle is one of the world’s largest manufacturers and distributors of confectionery and chewing gum, creating imaginative products and brands enjoyed in over 150 countries. Its portfolio includes iconic brands such as Chupa Chups, Mentos and Alpenliebe.
For more than 25 years, the company has expanded the reach of its leading brands through a Barcelona-based licensing program, supporting 11 brands across lifestyle and Food & Beverage initiatives worldwide. These programs blend art, fashion and pop culture to create lifestyle products, brand and retail experiences, as well as Food & Beverage extensions that translate each brand’s distinctive flavour identity into new categories, in partnership with leading FMCG companies.

Perfetti Van Melle Licensing

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