Sam Mercado is a growth and performance marketing specialist with over seven years of experience in scaling direct-to-consumer brands. Currently serving as a Senior Media Buyer at Performance Golf and a Digital Marketing & Operations Manager at Windy Valley Muskox, Sam has successfully transformed a small family-run business into a thriving online brand. Previously, Sam held roles at Vessi, where they led creative strategies and managed large ad budgets across various platforms, and worked as a Full Stack Marketer and Media Buyer at Strawhouse Inc., driving significant revenue growth for high-growth companies. Sam earned a Bachelor of Management specializing in Marketing from the University of British Columbia.
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