Perform[cb]
Walter Long has extensive experience in sales and business development, currently serving as Sales Director at Perform[cb]. Previously, Walter held the position of Senior Sales Executive at YipitData and was Director of Business Development for Enterprise at Wunderkind. In addition, Walter contributed to the Subscription Trade Association as Co-Chair of the Growth & Marketing Committee and served as VP of Business Development and Strategic Partnerships at Sublytics.
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Perform[cb]
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Recognized as the #1 CPA Network Worldwide since 2015, and an award-winning Affiliate Management Agency, Perform[cb] is a distinguished leader within the outcome-based marketing industry. Founded as Clickbooth in 2002, Perform[cb] experienced exponential organic growth allowing the company to complete a series of strategic acquisitions; each providing unique outcome-based marketing solutions for modern marketers and publisher partners. Our “Think Bigger” vision is of a future in which all marketers are empowered to maximize the ROI of their marketing dollars by paying only for customers acquired. Through our Outcome Engine and Affiliate Program Management services, we take an omnichannel approach to creating strategic plans tailored to meet our client's specific marketing goals – all ensuring that they will pay only after high-quality customers or users have completed the desired outcome. We are the leaders in outcome-based marketing, operating with integrity and holding ourselves and our clients to the highest standards. We create decisive winners, “don’t let it be close”, and work relentlessly to find alignment across our teams.