Persado
Matthew O'Brien is an experienced Customer Success Director at Persado, with a focus on managing enterprise clients across various sectors, including FinServ, Insurance, Technology, and Retail. Since joining Persado in April 2018, Matthew has developed success plans that align with executive stakeholders' goals and has played a key role in mentoring junior team members. Prior to this role, Matthew held positions at Persado such as Customer Success Manager and Mid-Market Account Executive, achieving significant sales performance. Earlier experiences include business development at Selligent, sales at Yelp, and customer service roles at Canyon Ranch and Park City Mountain Resort. Matthew holds a Bachelor of Arts degree in Psychology and Multimedia from the University of Oregon.
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Persado
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Persado is a high-growth, category-leading AI platform that helps data-driven executives – including CMOs, CXOs, CDOs, CFOs, and P&L owners – unlock a new level of value creation by ensuring the right words are used at every customer interaction. Persado delivers hundreds of millions in incremental value to some of the biggest companies in banking, insurance, retail, telecom, healthcare, and more. The Persado platform uses natural language generation, machine learning, and experimental design – powered by the world’s largest language knowledge base of millions of tagged and scored words and phrases – to deliver a 41% average lift in conversion across customer engagement channels.