Persi is an AI-powered styling and personalisation layer for fashion ecommerce, helping retailers move beyond shallow, click-based recommendations to truly individual shopping experiences. 

Rather than relying on broad customer segments, browsing behaviour, or single retailer purchase history, Persi understands each shopper’s style, wardrobe, and intent - turning that context into personalised, shoppable looks and relevant recommendations across the customer journey. 

Designed to sit on top of a retailer’s existing technology stack, Persi integrates seamlessly in under 30 minutes to transform product catalogues into personalised, shoppable outfits tailored to each shopper's unique needs.

From AI-powered styling and outfit recommendations to PDP outfitting, bundling, and email personalisation, Persi creates a persistent intelligence layer that helps shoppers discover, decide and purchase with greater confidence. 

For retailers, this means higher conversion rates, larger basket sizes, stronger customer loyalty, and fewer returns.

For shoppers, it means discovering products that genuinely match their style, wardrobe, and needs.

Because shoppers aren't segments. They're individuals.

Persi

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Persi

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