SIGNS - Persona is one of the top five sign companies in the US today. There are a lot of sign companies around, but we believe what sets us apart is our project management: the ability to handle all aspects of a sign project or program, start to finish, on deadline and on budget. Top customers include McDonald’s, AT&T, Marriott, Cenex, Choice Hotels, Wyndham Worldwide, Best Western, Domino’s Pizza, and 225 other brands. 

LIGHTING - For 40 years Persona specialized in every type of exterior illuminated signage. Now we’ve added products like interior signage, flag poles, and parking lot and parking ramp lights. We’ve made great strides  helping companies with their “green” initiatives, too, moving them from neon or fluorescent lighting to LED.

IMAGE - Persona has created a state of the art printing facility right here in Watertown, South Dakota. With it we can produce hi-res seamless sign faces and banners - and just about any digital application you can think of. 

Persona is a national manufacturer and service provider for interior and exterior signage. We build aluminum and steel cabinets, rigid and flexible faces with screened, vinyl-applied and digitally printed decorations, channel letters, and thermoformed rigid faces. We also fabricate a wide variety of custom sign solutions for large and small corporations and other entities across North America.

Persona Signs, LLC

Persona Signs, LLC's headquarters in Watertown, SD, United States

This department oversees the planning, execution, and completion of projects to ensure they meet organizational goals and standards.

Program Management

This department is responsible for generating revenue through customer engagement and sales activities.

People (3)

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Other teams

Sales Department