Tanting Lin

Principal Analyst, Product Analytics at Petco

Tanting Lin is an experienced Principal Analyst in Product Analytics at Petco since April 2021, specializing in app and site analytics, data infrastructure strategy, and AB testing. Previous roles include Senior Analyst at Saks Fifth Avenue and multiple analytical positions at FULLBEAUTY Brands, SoftInWay Inc., BetterU Elite Education, and Food Network & Cooking Channel, where significant contributions were made to marketing analysis, data integration, and reporting. Tanting holds a Master of Science in Marketing Intelligence from Fordham University and a Bachelor of Science in Basic Psychology from East China Normal University. Proficient in tools such as Adobe Analytics, Mixpanel, SQL, Looker, and Python, Tanting has consistently driven data-driven insights to enhance business outcomes.

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