Nicole Sumner

Nicole Sumner is an experienced marketing professional with a diverse background in brand marketing and content leadership. Currently serving as the Brand Marketing & Content Leader at Pet Honesty since September 2025, Nicole oversees various aspects of marketing, including social media, PR, and brand partnerships. Previously, as Brand Director at Ollie, responsibilities included managing a $3 million annual budget and leading brand-oriented metrics. With significant experience at Backcountry.com in roles such as Senior Brand Manager and Sr. Social Media Manager, Nicole has excelled in driving strategic planning and executing marketing campaigns. Other roles include positions at Swirl, Greater Phoenix Chamber, and Wasatch Powderbird Guides, showcasing a comprehensive skill set in marketing communications and social media strategy. Nicole holds a Bachelor of Science in Business Administration with a minor in Cinema-Television from the University of Southern California.