Ted Daniel

Ted Daniel is a seasoned professional in retail management with extensive experience in store development and consumer brands. Currently serving as the Director of New Store Development at Petsense since January 2016, Ted is responsible for the strategic initiative of opening 150 new stores over the next three years. Prior to this role, Ted held various positions at Safeway Inc., including Assistant Manager, where responsibilities involved sales, service, inventory, and personnel management, as well as Director of Consumer Brands Retail Execution, focusing on enhancing private label share across multiple markets. Ted's career at Safeway began in 1996, where efforts centered on driving private label sales. Educationally, Ted earned a Bachelor's Degree in Marketing from the University of Phoenix, completing studies in 2004, following an earlier marketing degree from the same institution.