Marcella Soler is a seasoned customer experience professional with extensive experience in developing and executing comprehensive customer experience strategies aligned with organizational goals. Currently serving as Coordenadora de Customer Experience at Petz since April 2025, Marcella has a proven track record of enhancing customer satisfaction and loyalty through data analysis, project management, and cross-functional collaboration. Prior roles include Customer Experience Specialist at Raízen, where Marcella led initiatives to improve customer feedback mechanisms and fostered a customer-centric culture, and Leader of Customer Experience at Company Hero, where Marcella structured the customer experience area and implemented significant improvements in customer feedback collection. Marcella holds a Bachelor's degree in Advertising and Propaganda from Faculdade Cásper Líbero, along with various certifications in digital marketing and customer experience.
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