Barb Dowling is a Senior Leader and Healthcare Marketing Strategist currently leading Enterprise Multi-Channel Marketing at Pfizer since 2010. With over 20 years of experience in the pharmaceutical and biotech industries, they have developed significant expertise in relationship marketing, educational marketing, and digital marketing strategies. Barb has held senior executive positions across multiple organizations, including roles at Cadient Group, Digitas Health, and Lathian Systems, and possesses extensive experience in P&L management, operations, and business development. Their background also includes M&A integration experience and a strong focus on client services.
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