Lisa Costello is an accomplished professional in international media analytics and optimization, currently serving as the Director at Pfizer since 2025. Prior to this role, Lisa was the Commercial Director at Vanson Bourne, where they led the company's strategy and managed the commercial team. With over 25 years of experience in B2B market dynamics, especially within the technology sector, Lisa has also held various positions in market research consultancy and marketing effectiveness. Lisa graduated with a 2:1 degree from Loughborough University in 1997 and enjoys sports, reading, and spending time with family and friends.
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