Martin Larson is currently the Director of Media Measurement and Campaign Optimization at Pfizer, where they leverage their extensive experience in the Hospital and Health Care sector. Previously, Martin served as a Consultant at The Advisory Board Company and held various roles focused on data analytics and client engagement. Martin has a strong background in digital media and communications, having interned at organizations such as the U.S. Department of Education and the European Parliament. They earned a Bachelor of Arts in History and Secondary Education from The Catholic University of America.
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