Sven Kessler

Sven Kessler serves as the Director of Merchandising at PGA TOUR since May 2015, overseeing a team of 9 to manage purchasing and visual standards for 17 TPC properties and merchandise operations at 15 PGA TOUR events. Prior to this role, Sven Kessler was the VP of Retail Sales at World Wide Golf Shops, managing operations for 55 Edwin Watts Golf Shops acquired from bankruptcy. From 1984 to 2013, Sven Kessler held the position of VP of Retail Sales at Edwin Watts Golf, where full bottom-line responsibility was held for 90 retail locations and over 500 employees. Sven Kessler began a retail management career as a Store Manager in 1984, achieving a 20% sales growth in the first management role. Sven Kessler holds a Bachelor of Science in Business from Florida State University.