Roberto P. currently serves as the Global Tech & Biddable Operations Lead and Global Programmatic and Decision Director at PHD since January 2023. Prior to this role, Roberto held various positions in programmatic advertising, including Programmatic Account Director at MG OMD and Programmatic Manager at both PHD Media Spain and OMD España. Additional experience includes roles at iProspectSpain and BMind Sales Maker Company, where Roberto specialized in display and programmatic buying. Early career experiences involve positions at Neo@Ogilvy and consulates in Guinea Ecuatorial. Roberto holds a degree in International Relations from Universidad Complutense de Madrid and has further qualifications in marketing and logistics.
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