Samira Pozza

Samira Pozza is a skilled Programmatic Specialist at PHD, responsible for developing and executing data-driven strategies for Bimbo Spain across various digital platforms. With prior experience as Digital Business Manager at Grupo Jovem Pan, Pozza excelled in creating innovative digital advertising products that drove revenue growth. In previous roles at Performics LATAM and Suno United Creators, Pozza managed digital strategies for prominent brands like InBev and Yamaha Motor do Brasil, focusing on campaign execution and optimization. Early career experience includes media planning at Fox Networks Group, where the development of strategic media plans enhanced brand visibility. Samira Pozza holds an MBA in Marketing, Branding, and Growth from Pontifícia Universidade Católica do Rio Grande do Sul and a Bachelor's degree in Advertising from Universidade São Judas Tadeu.